Cardinal Health

Cardinal wanted to provide their sales reps with an interactive tool that would allow them to mimic the immersive experience of physically being in a Cath Lab with their suite of products. To do this, they wanted to build an interactive demo for their prospective buyers that would feel familiar to being in the buyers' own Cath Lab. The process to completion included helping them to organize their content during whiteboarding sessions and working with an illustrator to create 3D renderings of each unique space. After an initial launch of an MVP, I continued to manage several maintenance SOWs that brought additional products and content updates to the selling tool over a number of years.